Lacoste

Lacoste clothing is a high end sports wear brand that has successfully crossed over to become a respected fashion label in its own right. The company takes it's name from its founder Rene Lacoste a highly successful tennis player who achieved seven grand slam trophies during the 1920's. During the latter stages of his career Rene decided to create his own tennis clothing line that he could wear on court. The Lacoste Polo Shirts design was born with the material made from a mesh cotton design and each garment featuring the now trademark crocodile logo design, with the idea behind that coming from Rene's nickname on the court.

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